Category: Advertising

Did you know…

January 27th, 2014 — 2:57pm

When did the first Tour De France take place?
The first Tour de France took place in 1903. The winner was Maurice Garin who won the race almost sixty five hours ahead of his nearest rival, with an average speed of 25.68km/h!

Why is the Yellow Jersey yellow?
The yellow jersey was first introduced in 1919. Yellow symbolised the newsprint and branding of the sporting newspaper l’Auto, who organised the Tour de France.

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Advertising on Twitter

November 18th, 2013 — 11:13pm

Along with more online support for the UK and Irish SMEs wishing to dip their toes in Twitter’s ocean, the social network has announced it’s opening up its new self-service advertising platform to small and medium-sized businesses.

So now, as well as continuing to tweet, businesses across the country will be able to enjoy the benefit of Twitter ads.

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The French unimpressed with Eram’s portrayal of unconventional family

September 27th, 2011 — 11:45am

Eram’s new advertising campaign: “The family is sacred !” sparks wide controversy in France for portraying two women and a child as a “Family.”

Once more a major brand, this time Eram who are one of the leading manufacturers and retailers of shoes in France, find themselves the centre of controversy after challenging the accepted traditional family structure with its new advertising campaign.

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Don’t be such a cow!

May 24th, 2011 — 12:14pm

Arla certainly don’t have to wait (too long) for theirs cows to come home in those firmly tongue in cheek commercials.

Of course when Harry Reynolds, the Cornish dairyman who started making Anchor® butter in 1886, launched his business, grass dispensers and karaoke machines were not part of cows everyday lives. But customers can rest assured that the butter is still made from the milk of free range cows.

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Uma means Schweppes!

May 10th, 2011 — 11:32am

Schweppes’ new advertising video produced by fashion photographer David LaChapelle, makes the sparkling beverage itself taste flat.


Uma Thurman, the latest actress to feature in the soft drink company’s advertising campaign, oozes “Schweppsuality” in this smartly executed creative campaign, rich in colour and stylishness!

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