May 18th, 2017 — 12:33pm
Why you should use Emoji to humanise your social media campaigns.
When Oxford Dictionaries’ president made the ‘Face with Tears of Joy’ emoji 2015’s Word of the Year, it confirmed emoji are mainstream – ubiquitous in social media; definitely no longer confined to generations Y and Z.
Emoji are great fun, quick to use and can leap the language barrier. Instantly recognisable because they’re already part of how we communicate with our friends and family via text message, emoji are also a great tool to enrich social media marketing activities.
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July 6th, 2014 — 6:26am
The world’s largest annual sporting event has long been an institution across the channel but how much do you know about Le Tour de France? Beef up your culture of the tour ahead of today’s 201 kilometre second stage between York and Sheffield!
Le Grand Départ – Putting Yorkshire on the Map
© Photo Ohh la la ltd
When did the first Tour De France take place?
The first Tour de France took place in 1903. The winner was Maurice Garin who won the race almost sixty five hours ahead of his nearest rival, with an average speed of 25.68km/h!
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May 10th, 2011 — 11:32am
Schweppes’ new advertising video produced by fashion photographer David LaChapelle, makes the sparkling beverage itself taste flat.
[youtube=http://www.youtube.com/watch?v=3Tc7ZB4ywUI]
Uma Thurman, the latest actress to feature in the soft drink company’s advertising campaign, oozes “Schweppsuality” in this smartly executed creative campaign, rich in colour and stylishness!
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October 11th, 2010 — 1:22pm
“Color is an important part of any brand, but along with the actual name of a company… Is it a great brand that builds a great company, or the other way around?”
Brilliant piece of research… Another excellent reason for you to choose carefully the colours that will underpin your brand.
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August 5th, 2009 — 8:29am
After seeing THE handbag of the season in Grazia Magazine earlier this week, I felt that I had no choice yesterday as I walked pass Marks & Spencer, than to step in to purchase it.
I spotted the object of my desire within second of stepping inside M&S. There it was proudly displayed on a top shelf. In my haste to grab my new handbag before someone else did, I almost knocked the shelf down… This is the power of brand association or let’s say successful marketing!
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When Oxford Dictionaries’ president made the ‘Face with Tears of Joy’ emoji 2015’s Word of the Year, it confirmed emoji are mainstream – ubiquitous in social media; definitely no longer confined to generations Y and Z.
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