May 13th, 2017 — 9:55am

Eight years on from launching Ohh la la, one frequent complaint we hear time and time again when we meet up with new potential B2B and B2C clients is that their social networks are not really going anywhere – “so what’s the point?” Sure they get some retweets, a couple of likes and a handful of new followers every month but none of those convert into tangible benefits to their business.
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May 3rd, 2017 — 10:15am
Quick guide to avoid UK/French cultural confusion in your business

If you are a UK person working or planning to work with French people, or a French person unfamiliar with UK office culture, here are a few key pointers to help you navigate some of the more frequently encountered cultural differences.
In the UK, you’re likely to assume a business meeting is about exchanging ideas, making decisions and agreeing a way forward. If the meeting comprises mixed cultures, this assumption could be a mistake and can cause a potentially damaging misunderstanding, particularly between UK and French partners! If you are French, you’ll leave a meeting having explored alternative ideas and possible outcomes, but you won’t think you’ve made a decision or agreed to anything binding.
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Comments Off on When would you use “tu” or “vous”? | Business, Cross Cultural Marketing, International Marketing, Marketing
April 24th, 2013 — 10:50am
Comments Off on Twitter: King of B2B social media 2013 | Marketing Communications, Social Media Marketing, Social Networks, Twitter